Ring-a-ding-dong
Bye bye compromises! At least as far as the picking of the right (wedding-, engagement-) rings are concerned. Paragon Lake with its virtual display case has something in store for every budget, every taste and every occasion. They clearly want to disburden world’s male population of their hardest decision. „Every man in possession of a good fortune“ (thank you, Jane Austen) should now not only be in want of a wife but also be able to buy the proper ring for his beloved. (Designed by himself!)
Today, Paragon Lake’s customers consist of both, jewelers and private, individual customers. Only three years ago, in 2006, the founding fathers of Paragon Lake, Matt Lauzon and Jason Ruben were still students, when they explored personalization and other new ways that people shop and realized there was an opportunity to drastically improve the way fine jewelry is bought and sold. They were excited about this idea. (BTW: Who is not excited: Online you can bake your own bread, cook jam, design jewelry and box lampshades. Fantastic!) Their vision was to conquer the world with their jewelry. And truly: Today, three years later, Paragon Lake is a successful enterprise.
And how does the whole thing work? To ask your graceful beloved to be your bewedded wife you need 1 portion of bravery (essential), 1 string-quartet (optional) and 1 ring (the most important thing in the whole operation). How bad would it be, if the ring wasn’t meeting the high expectations of your lady-lover? In this case Paragon Lake has the solution prepared and is eager to help you. You can choose the ring you like and later change the details you want to. Colours, stones, gold, silver, bronze. Do it yourself! I promise- when you follow this instructions your next engagement will be a success!

